Twitter

Task 1 
There really is no rest for the wicked...or the distinction level student. 

So back to the brief and we've looked at Facebook, let's look at Twitter another social media platform that you can use to promote your business 

Through creating an account and profile with twitter you can communicate to your 'followers' by sending out 'tweets' which are short messages (limited to 140 characters). In the words of twitter itself "A Tweet is an expression of a moment or idea" You can include links to web content in theses short messages to things such as websites, blog posts. you can also add photos and videos to your tweet.  

Once you have an account you can  find and follow twitter accounts of friends, family news outlets, organizations or just generally what interests you, these people will be notified you have followed them and are more likely to follow you back. Your twitter homepage or 'timeline' will then instantlyreceive the tweets from those you have followed as will your Tweets show up in your followers' timelines.

Twitter gives you options to interact with peoples tweets such as 'REPLY' which allows you to comment on a Tweet and join the conversation.  'RETWEET' which can be used to share a Tweet  by another user with your followers. And 'HASHTAGS' which assigns a topic to a tweet for example #Makeupartist would add your tweet to a timeline of tweets that all include #Makeupartist As a new user  others are more likely to find your messages if they are Retweets or replies.

Some important things to remember when creating an twitter account you intend to use to promote your business are... 

Chose an appropriate username name, usually your actual name or business name it will appear next to all of your tweets and is how people will identify you and find your account.

It is always good for your twitter profile to match the rest of your business branding as this will make you easier to identify and appears more professional  and  You can do this through uploading a profile picture, and a profile header. you can also customize the background.

it is also important not to leave gaps in the profile, complete the account properly, each feature gives more detail about your business and makes you more discoverable. 

The advantages of twitter are... 

It is a good platform for exposure with 645,750,000 members and a further 135,000 signing up every day 

It easy to connect all forms of your social marketing by linking to your Blog, Facebook, Tumblr and Pinterest.

Ability to interact with your target audience by getting involved discussions an exchanging information you get more exposure for your business 

The disadvantages are...

You are limited to 140 characters.

Twitter is not ideal for sharing lots of photos as it is mostly text based. 

due to the volume of tweets a day, if you only tweet occasionally your tweets will be buried in your followers’ feeds and it won't be very effective.

This is my Twitter. As you can see I do not use it often at all. Perhaps I should add this to my New Years resolution for Facebook and set it up properly and use it more.